دانلود کتاب Creativity: Understanding Innovation in Problem Solving, Science, Invention, and the Arts

Conventional wisdom holds that creativity is a mysterious quality present in a select few individuals. The rest of us, the common view goes, can only stand in awe of great creative achievements: we could never paint Guernica or devise the structure of the DNA molecule because we lack access to the rarified thoughts and inspirations that bless geniuses like Picasso or Watson and Crick.
Presented with this view, todays cognitive psychologists largely differ finding instead that «ordinary» people employ the same creative thought processes as the greats. Though used and developed differently by different people, creativity can and should be studied as a positive psychological feature shared by all humans.