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دانشجوعلاقه‌مند یادگیری
کتابخوان حرفه‌ایلذت مطالعه
نویسندهالهام‌گیری

Developing Alliance Capabilities

Koen Heimeriks; foreword by Jeff J. Reuer

قیمت نهایی

۴۰٬۰۰۰ تومان۴۹٬۰۰۰ تومان۱۸٪ تخفیف
  • تخفیف زمان‌دار−۹٬۰۰۰ تومان

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نسخه اصلی و اورجینال

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تحویل فوری
پرداخت امن
ضمانت فایل
پشتیبانی

مشخصات کتاب

سال انتشار
۲۰۰۸
فرمت
PDF
زبان
انگلیسی
حجم فایل
۱٫۲ مگابایت

دربارهٔ کتاب

an In-depth Study Into The Way In Which Firms Can Enhance Alliance Performance Through The Development Of Alliance Capabilities.this Insight Into Managerial Practices Worldwide Uses Cutting Edge Research To Offer Advice On Alliance Management Skills. "Firms increasingly rely on strategic alliances as an expedient to overcome resource limitations, crack new markets and adapt to rapidly changing environments. With the increase in the number of alliances formed, many firms find large percentages of their revenues depend on the outcomes of these deals. Yet, both scholars and practitioners continue to report on the poor track record of alliances; similarly, they stress that the hallmark of successful alliance management has not been clearly defined. Interestingly, some firms within and across different industries have proved to be consistently more successful in their alliance activities than others. This book analyses how these high performers developed their alliance capabilities. More specifically, extensive fieldwork and data from 192 firms are used to report on a detailed list of mechanisms that can be used to enhance alliance portfolio performance."--Jacket This title presents an in depth study into the way in which firms can enhance alliance performance through the development of alliance capabilities. It provides an insight into both past and present research into alliance capabilities. It uses worldwide examples of managerial practices to offer advice on improving alliance management skills. It is relevant to all firms wishing to enhance alliance performance. This insight into managerial practices worldwide uses cutting edge research to offer advice on alliance management skills Alliances are becoming an ever more important strategic weapon to succeed in many industries. This book describes how various leading firms have succeeded in learning how to manage their alliance portfolios and uses cutting edge research to offer advice on alliance management skills. Introduction A literature review of alliance research Describing the phenomenon : alliance capabilities Towards a micro-level understanding of alliance capabilities An analysis of the alliance capability development process Conclusions, implications, limitations and future research.

قیمت نهایی

۴۰٬۰۰۰ تومان