Trust (Reflections)

Do you know the author of this book? Maybe not. But you probably trust him anyway. Most Danes do: as many as 78%. Even people who do not know him at all trust him. He is in fact not just anyone; he has solved the riddle of Denmark's success - until now an inexplicable mystery. The answer is simple. It is the Danes' trust in him and everyone else they do not know which is Denmark's most important raw material. It makes the country one of the richest in the world. - his name? Gert Thinggard Svendsen, trust expert at the University of Aarhus, and he says: Control is good, but trust is cheaper. "Do you know the author? Maybe not. But you probably trust him anyway, most Danes do, as much as 78%. Even people who do not know him at all trust him. He is in fact not just anyone; he has solved the riddle of Denmark's success - until now an inexplicable mystery. The answer is simple. It is the Danes' trust in him and everyone else they do not know which is Denmark's most important raw material. It makes the country one of the richest in the world. - His name? Gert Tinggaard Svendsen, trust expert at the University of Aarhus, and he says: Control is good, but trust is cheaper'--Amazon.com Cover Title Page Colophon Content KNIFE AND FORK THE TOP-ECONOMISTS' STUPID QUESTIONS FROM ICE AGE TO WELFARE THE HIT PARADE OF TRUST THE BUMBLEBEE THE ROOTS OF TRUST CORRUPTION TRUST IS ELEMENTARY THANKS TO THE WILD VIKINGS TRUST OR CONTROL.