Graphic Design Solutions 4th edition (Book Only)

Pt. 1. Fundamentals of graphic design. Graphic design: the basics ; Typography ; Creativity and the graphic design process ; Visualization ; Composition -- part 2. Posters -- Publication design: covers and interiors ; Branding ; Visual identity ; Package design ; Corporate communication: brochures, annual reports, and more ; Advertising ; Web design -- part 3. The profession and careers. The portfolio and job search.;"A comprehensive how-to reference on graphic design and advertising for print and interactive media, intended to serve as a foundation for a graphic design and advertising design education"--from book preface.

This best-selling text remains the most comprehensive how-to reference on graphic design and advertising for print and interactive media, intended to serve as a foundation for a graphic design and advertising design education. Theory and applications are stressed with an instructive approach. Known for its thorough treatment of theory and major graphic design applications, this text concentrates on the integration of design principles and elements, providing hundreds of meaningful examples of their interaction throughout.

A comprehensive, how-to reference on graphic design and advertising for print and interactive media. It stresses theory and applications with an instructive approach. It focuses on the integration of design principles and elements, providing hundreds of meaningful examples of their interaction throughout.