Managing frontiers in competitive intelligence

For Specialists And Nonspecialists Alike, This Perceptive Selection Of The Newest And Up And Coming Tools And Techniques Of Competitive Intelligence, Offering A Well Balanced Combination Of Theory And Practice. It Shows How Advances In Computers And Technology Have Accelerated Progress In Ci Management, And The Ways In Which Ci Has Affected (and Been Affected By) All Major Business Functions And Processes. It Explores Applications To Organizations Of Various Sizes And Types, In Both The Public And Private Sectors. Editors Fleisher And Blenkhorn Link Leading-edge Research In Ci To Advances In Current Practice, And Balance Pragmatic Against Conceptual Concerns. Analysts, Strategists And Organizational Decision Makers At Higher Levels Will Find The Book Especially Valuable, As They Seek To Make Sense Of The Business Environment And Assess Their Organizations' Evolving, Dynamic Places In It. The Pace Of Change In Today's Global, Competitive Economy Is Greater Than At Any Time In Recorded History. Thus, As Never Before, Companies Need Better Tools For Business And Competitive Analysis. The Book Surveys Applications Of Ci That Are Critical To Business Processes, Such As Mergers And Acquisitions, And To Evolving Industries, Such As Biotechnology. They Focus On How Push And Pull Internet Technologies Affect Data Gathering And Analysis And How Ci Can Be Managerially Assessed Using Multiple Evaluative Approaches, Unavailable Until Now In The Public Domain. They Then Turn To The Future, And Lay Out Some Startling Yet Plausible Viewpoints On What The Next Frontiers Of Competitive Intelligence Will Be And How Organizations Can And Must Ready Themselves For Them. An Introduction To The Management And Practice Of Competitive Intelligence (ci) / Craig S. Fleisher -- Competitive Intelligence And Strategic Decision-making At The Chief Executive Officer (ceo) Level / Tabatha Martins -- Reducing Vulnerability Through Counterintelligence / Peter Barrett -- The Use Of Counterintelligence, Security, And Countermeasures / Alain Francq -- Overview Of Best Practices In Competitive Intelligence / Julia Madden -- Using The Internet For Gathering Competitive Intelligence / Richard Mcclurg -- Analysis In Competitive Intelligence : Process, Progress, And Pitfalls / Craig S. Fleisher -- A Toolbox For Communicating Competitive Intelligence Via The Internet / Robert Cunningham -- Using A Marketing Framework To Communicate Competitive Intelligence Results / Victoria Turner Shoemaker -- Effective Approaches To Assessing Competitive Intelligence Performance / Craig S. Fleisher And David L. Blenkhorn --^ Competitive Intelligence And The Management Accountant / Victor Knip -- Using Competitive Technical Intelligence Techniques To Complement Research-and-development Processes / Jeffrey Murphy -- Applying Competitive Intelligence To Mergers And Acquisitions / Angus Stewart -- New Product Development And Competitive Intelligence / Hamid Noori [and Others] -- The Need For Business Intelligence Tools To Provide Business Intelligence Solutions / Beth Ringdahl -- Identifying Competitive Intelligence Priorities In Biotechnology / Jayson Parker -- Making Competitive Intelligence Work For The Small Business / Perry Broome -- Re-designing The Competitive Intelligence Capability Within A Financial Institution / Ross O. Armstrong -- Competitive Intelligence In Service Industries / Dawn E. Clarke -- Information Technology : Enabling Competitive Intelligence Adoption In Small-to-medium Enterprises / J. Graeme Somerville -- Corporate Community Culture And Counterintelligence / Suzanne Wiltshire --^ Understanding The Ethical Aspects Of Competitive Intelligence / Shauna Hamilton And Craig S. Fleisher -- Competitive Intelligence And Organizational Change / Conor Vibert -- The Future Of Competitive Intelligence / Dawn L. Blenkhorn And Craig S. Fleisher. Edited By Craig S. Fleisher, David L. Blenkhorn. A Collection Of 24 Papers By The Editors And Other Researchers. Includes Bibliographical References (p. [297]-304) And Index. Contents 6 Preface 10 Acknowledgments 14 PART ONE OVERVIEW OF COMPETITIVE INTELLIGENCE MANAGEMENT AND PRACTICES 16 1. An Introduction to the Management and Practice of Competitive Intelligence (CI) 18 2. Competitive Intelligence and Strategic Decision-Making at the Chief Executive Officer (CEO) Level 34 3. Reducing Vulnerability Through Counterintelligence 44 4. The Use of Counterintelligence, Security, and Countermeasures 55 5. Overview of Best Practices in Competitive Intelligence 66 PART TWO IMPROVING THE COMPETITIVE INTELLIGENCE PROCESS 74 6. Using the Internet for Gathering Competitive Intelligence 76 7. Analysis in Competitive Intelligence: Process, Progress, and Pitfalls 92 8. A Toolbox for Communicating Competitive Intelligence via the Internet 105 9. Using a Marketing Framework to Communicate Competitive Intelligence Results 115 10. Effective Approaches to Assessing Competitive Intelligence Performance 125 PART THREE COMPETITIVE INTELLIGENCE AND ITS RELATIONSHIP WITH BUSINESS FUNCTIONS AND PROCESSES 138 11. Competitive Intelligence and the Management Accountant 140 12. Using Competitive Technical Intelligence Techniques to Complement Research-and-Development Processes 151 13. Applying Competitive Intelligence to Mergers and Acquisitions 164 14. New Product Development and Competitive Intelligence 174 15. The Need for Business Intelligence Tools to Provide Business Intelligence Solutions 188 PART FOUR COMPETITIVE INTELLIGENCE AND ITS APPLICATION IN SPECIFIC CONTEXTS 200 16. Identifying Competitive Intelligence Priorities in Biotechnology 202 17. Making Competitive Intelligence Work for the Small Business 215 18. Re-Designing the Competitive Intelligence Capability within a Financial Institution 225 19. Competitive Intelligence in Service Industries 237 20. Information Technology: Enabling Competitive Intelligence Adoption in Small-to-Medium Enterprises 253 PART FIVE ORGANIZATIONAL ISSUES ASSOCIATED WITH COMPETITIVE INTELLIGENCE 264 21. Corporate Community Culture and Counterintelligence 266 22. Understanding the Ethical Aspects of Competitive Intelligence 279 23. Competitive Intelligence and Organizational Change 289 24. The Future of Competitive Intelligence 299 Selected Bibliography 312 Index 320 A 320 B 320 C 320 D 321 E 321 F 321 G 322 H 322 I 322 K 322 L 322 M 322 N 323 O 323 P 323 Q 323 R 323 S 323 T 324 U 324 V 324 W 324 X 324 About the Editors and Contributors 326 An introduction to the management and practice of competitive intelligence (CI) / Craig S. Fleisher Competitive intelligence and strategic decision-making at the chief executive officer (CEO) level / Tabatha Martins Reducing vulnerability through counterintelligence / Peter Barrett The use of counterintelligence, security, and countermeasures / Alain Francq Overview of best practices in competitive intelligence / Julia Madden Using the Internet for gathering competitive intelligence / Richard McClurg Analysis in competitive intelligence : process, progress, and pitfalls / Craig S. Fleisher A toolbox for communicating competitive intelligence via the Internet / Robert Cunningham Using a marketing framework to communicate competitive intelligence results / Victoria Turner Shoemaker Effective approaches to assessing competitive intelligence performance / Craig S. Fleisher and David L. Blenkhorn Competitive intelligence and the management accountant / Victor Knip Using competitive technical intelligence techniques to complement research-and-development processes / Jeffrey Murphy Applying competitive intelligence to mergers and acquisitions / Angus Stewart New product development and competitive intelligence / Hamid Noori ... [et al.] The need for business intelligence tools to provide business intelligence solutions / Beth Ringdahl Identifying competitive intelligence priorities in biotechnology / Jayson Parker Making competitive intelligence work for the small business / Perry Broome Re-designing the competitive intelligence capability within a financial institution / Ross O. Armstrong Competitive intelligence in service industries / Dawn E. Clarke Information technology : enabling competitive intelligence adoption in small-to-medium enterprises / J. Graeme Somerville Corporate community culture and counterintelligence / Suzanne Wiltshire Understanding the ethical aspects of competitive intelligence / Shauna Hamilton and Craig S. Fleisher Competitive intelligence and organizational change / Conor Vibert The future of competitive intelligence / Dawn L. Blenkhorn and Craig S. Fleisher.